Ameritas Life vs Banner Life

Comprehensive side-by-side comparison of indexed universal life insurance companies

Updated 2025
Independent Analysis
Professional Ratings

Ameritas Life

Founded: 1887

Lincoln, Nebraska

Financial Strength Ratings

AM Best A
S&P A+
Assets
$20 billion
IUL Experience
3+ years
Products
4
Avg Cap Rate
9.5%

Key Strengths

Offers 4+ IUL products
Growth IUL, FLX IUL, Ethos IUL (partnership)
Instant underwriting (launched Sept 2023 with Ethos)
Visit Ameritas Life Website →

Banner Life

Founded: 1949

Frederick, Maryland

Financial Strength Ratings

AM Best A+
Assets
$30 billion
IUL Experience
0+ years
Products
0
Avg Cap Rate
N/A

Key Strengths

Does NOT offer IUL
Specializes in competitive term life
Visit Banner Life Website →

Detailed Feature Comparison

Feature Ameritas Life Banner Life
Founded 1887 1949
Headquarters Lincoln, Nebraska Frederick, Maryland
Assets Under Management $20 billion $30 billion
Years in IUL Business 3+ years 0+ years
Number of IUL Products 4 0
Typical Cap Rate Range 8% - 11% N/A - N/A
Participation Rates 115% N/A
Minimum Premium $3,600 annual N/A
Issue Ages 0-85 years N/A
Underwriting Speed Instant to 3 weeks N/A

Ameritas Life IUL Policies

Growth IUL

Cap Rate: 8% to 11%

Floor: 0%

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FLX IUL

Cap Rate: 8% to 11%

Floor: 0%

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Ethos IUL

Cap Rate: 8% to 10%

Floor: 0%

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