Voya Financial vs Prudential (Pruco Life Insurance Company)

Comprehensive side-by-side comparison of indexed universal life insurance companies

Updated 2025
Independent Analysis
Professional Ratings

Voya Financial

Founded: 1991

New York, NY

Financial Strength Ratings

AM Best A-
S&P A+
Moody's A2
Assets
$458 billion+ AUM
IUL Experience
5+ years
Products
5
Avg Cap Rate
9%

Key Strengths

Offers 5 IUL products
NOTE: Individual sales discontinued 2019-2020; primarily group/workplace only
Orange Pass accelerated underwriting
Visit Voya Financial Website →

Prudential (Pruco Life Insurance Company)

Founded: 1875

Newark, New Jersey

Financial Strength Ratings

AM Best A+
S&P AA-
Moody's A1
Assets
$1.7 trillion AUM; $4 trillion gross life insurance in force worldwide
IUL Experience
15+ years
Products
4
Avg Cap Rate
8.75%

Key Strengths

Fortune Global 500 company
Over 145 years of history
#1 in variable life insurance market
BenefitAccess Rider for chronic/terminal illness
Over 50 million customers worldwide
Visit Prudential (Pruco Life Insurance Company) Website →

Detailed Feature Comparison

Feature Voya Financial Prudential (Pruco Life Insurance Company)
Founded 1991 1875
Headquarters New York, NY Newark, New Jersey
Assets Under Management $458 billion+ AUM $1.7 trillion AUM; $4 trillion gross life insurance in force worldwide
Years in IUL Business 5+ years 15+ years
Number of IUL Products 5 4
Typical Cap Rate Range 8% - 10% 7.00% - 10.25%
Participation Rates 110% 110%
Minimum Premium $5,000 annual $5,000 annual
Issue Ages 0-85 years 0-85 years
Underwriting Speed Orange Pass: 5 business days 2-4 weeks standard

Prudential (Pruco Life Insurance Company) IUL Policies

Prudential Momentum IUL

Cap Rate: 10.25%

Floor: 0%

Compare this policy →

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